I’m headed to Boston to attend a portfolio review event. I’m really looking forward to reviewing the portfolios of almost a dozen photographers at the ASMP New England chapter event tomorrow. It’s being held at High Output (86 Lincoln Street, Brighton) starting at 3:30 pm EDT tomorrow. It’s free for chapters members and there’s a small fee for non-member photograpers.
Go here for more details and registration links.
Last month, I spent three days at PhotoPlusExpo in NYC where I was reviewing portfolios for the Palms Springs Photo Fest at PPE and for ASMP at their booth on the trade show floor. It was a gas. Saw SO so much good work. Met some really wonderful photographers.
Doing portfolio reviews is one of my all-time favorite business activities. I love helping photographers move their careers forward by providing them with an objective analysis of their presentations.
Here are some portfolio presentation tips for anyone who’s attending.
LOTS going on this month!!
Starting with the webinar I’m doing tomorrow (Tuesday, Oct. 17th at 12:00pm EDT) with ASMP on “How to Create Presentations that Work” there are many photo business connection options for photographers this month.
I know many photographers who are headed to NYC next week for PhotoPlusExpo. Many will be attending seminars, but some will also be getting their portfolios reviewed. Those of us who do reviews at the Palm Springs Photo Fest at PhotoPlus Expo (open to all who register and pay) and at the ASMP booth (free for ASMP members with a $25 admin. fee) often lament that while most photographers are prepared for a face-to-face meetings, many are not. The webinar will hopefully help them be better prepared.
I’ll be at PhotoPlus the whole time it runs (Oct 25th-Oct 28th) and I will be doing reviews on Friday, Oct. 27th for both organizations. I am really looking forward to connecting with my consulting clients and old friends and colleagues. There’s nothing like hanging out in person with folks you don’t see but once a year.
I’ll also get to soak up some culture in one of my favorite cities. In addition to my annual visits to MOMA and the International Center of Photography, I’m going to check out a some fine art photography gallery exhibits.
Here are a couple I’ve bookmarked:
Julie Blackmon’s exhibition Fake Weather which opens Oct. 19th at at Robert Mann gallery http://www.artnet.com/galleries/robert-mann-gallery/fake-weather/
and Steve McCurry’s The Importance of Elsewhere at Cavalier Gallery 3 W. 57th Street, 4th Floor, New York, NY 10019, USA which runs from Wednesday, October 18, 2017–Sunday, November 12, 2017 http://www.artnet.com/galleries/cavalier-galleries/steve-mccurry-the-importance-of-elsewhere/
One of the best parts I love about NYC is actually just wandering around and taking in the sights, sounds, tastes, and visuals. The fashion, the food, the unique expressions of humanity–on every corner.
Shoot me an email if you’re also going to be there and would like to connect.
When you know how to effectively market your photography, you’re more than halfway to achieving success in your photo business. As you well know, it takes more than good imagery to create a viable career in the photo business these days.
I will be teaching a 3-day photo marketing workshop at the Maine Photo Workshop + College from August 25th through Aug. 27th. This experiential workshop will be taught to a group of committed and proactive photographers. Join us!
Participants in this hands-on workshop will learn the foundations of effective photography marketing.
A few of the essential photography marketing skills they’ll learn are:
They will learn how edit their portfolio for the best online presence. That is, learn how to showcase your best images–ones that you are proud but also those that meet magnetically meet the needs of your potential clients.
They’ll learn how to create and implement a strategic marketing plan.
They’ll learn how to powerfully connect with and follow-up with their potential clients both online and in person.
They’ll learn how to effectively market their photography to just the right buyers for their photography.
This workshop is appropriate for both commercial and fine art photographers. There are essential presentation, sales, and marketing skills and tools you need to know in any photography niche.
Come join me in Maine for three days where we will focus on building your business. Instead of you working alone with trial and error over months and months, in this concentrated workshop you can get the focused attention and support you need. I’ve helped hundreds of photographers improve their business. I’d love to help you also move forward in marketing and selling your photography.
Imagine having clear and focused direction on how to find and connect with the people who would be most receptive to your work. Imagine learning how to think like and act like your own best rep or gallery dealer. I will pull back the curtain and show you the secrets to business success that every successful sales and marketing professional knows.
Most photographers were never taught how to do this. Generic cookie-cutter marketing plans just don’t cut it. What you’ll learn during this weekend will be tailored to YOU. You are unique. Your strategy needs to be unique as well. You need a plan that is based on your skills, abilities, location, and resources–no one else’s!
Trust me on that. I’ve helped many of my clients turn around sagging careers after they bought into a one-size-fits-all marketing plan. Get focused personalize attention in a synergistic group setting.
Come get what you need to grow your business!
Registration info is here.
And there’s the Maine in August and the lobster… 🙂
When I am in Atlanta to present Rebooting Your Business Brain on Jan. 17, 2017, to the ASMP Atlanta Southeast Chapter, I will also be available for one-on-one private marketing strategy/portfolio editing sessions. Sessions will be the day of and day after my “Rebooting Your Business Brain” seminar. The photo marketing seminar is being held at SCAD for ASMP Atlanta SE and others on Jan. 17th, 2017. Event info & registration is here
I’m offering a discount to proactive photographers who book a private session with me in advance. People often want a session with me after hearing my talk, so if you think you might…. act now as I’ve only 4 appointments available on Wednesday 1/18/17.
This is a great opportunity for any photographer who’s interested in getting focused and personalized custom feedback on any aspect of their portfolio and their related marketing efforts. Get answers to questions about your plan to get business in this rapidly evolving photography marketplace. Sessions are appropriate for emerging proactive photographers as well as seasoned professionals.
NOTE: Tomorrow(Jan. 7, 2017) is the last day to snag a 10% early-bird discount on an in-person photo marketing consulting session in Atlanta. Next week the discounted price drops to a 5% discount.
Contact me directly to book a session.
I’ll be joining a team of Midwest-based art directors, art buyers, reps and others who’ll be reviewing photographers’ portfolios in 20-minute segments from 9:00 a.m. to 5:00 p.m at the same venue as last year’s event: the Minneapolis Community and Technical College in downtown Minneapolis.
The list of this year’s reviewers and their biographies can be found here.
Both year’s previous event were super well-attended and many photographers made many new business connections.
Hope to see you there!
On May 1st, 2015 I will once again be doing portfolio reviews at the 2nd annual 612 Review-The Portfolio Review event put on by the ASMP Minneapolis/St. Paul chapter. I’ll be joining a team of Midwest-based art directors, art buyers, reps and others who’ll be reviewing photographers portfolios in 20-minute segments from 9:00 a.m. to 5:00 p.m.
Last year’s event was super well-attended and many photographers made great new business connections.
This year’s event will be held in downtown Minneapolis at the Minneapolis Community and Technical College .
Sign-up information is available on the ASMP Minnesota chapter web site.
The last day to register is April 27th.
I will be one of the portfolio reviewers participating at the inaugural day of the Chicago Creative Review event.
I will be joining 9 Chicago ad agency art buyers, 12 art directors/creative directors, 2 photo editors, and 9 photo reps at the studio of the late Steve Grubman at 456 N Morgan St, Chicago, IL 60642
All sessions with all reviewers are completely sold out as of today, but there will be another event in the Spring of 2015.
A portion of the proceeds of the event will benefit the Off the Street Club.
I’m looking forward to seeing some great local talent.
The next batch of portfolio reviews I’m doing will be at PhotoPlusExpo in NYC at the end of October for the Palm Springs Photo Fest’s Portfolio Reviews.
Sign up deadline for those sessions with dozens of photography influencers is fast approaching.
Once again I’m heading to NYC at the end of October to attend PhotoPlus Expo , the huge photography trade show and conference being held, as usual, at the Jacob Javits Convention Center. PPE is a great place to connect with friends and colleagues you may only know “virtually.” In an ever-increasing digital world, face-to-face meetings are precious and wonderful. I am looking forward to meeting up with many photographers––both old friends and new–some of whom I know online and on the phone, but who I’ve not yet met in person.
For the fourth year in a row I will be doing portfolio reviews for The Palm Springs Photo Festival , alongside dozens of art buyers, photo editors, gallery directors, book publishers and other photo industry professionals. This is an ideal opportunity for photographers to get a valuable and potentially career-changing advice from industry insiders.
The reviewers’ schedules will be listed here. Slots sell out quickly .
I won’t be doing free reviews at the ASMP booth at PPE this year as I’ve done for the past 8 years. But I will be available for a limited number of free, private review sessions for ASMP members who are on my mailing list and/or who I may have reviewed previously in the ASMP booth. Details will be sent to my mailing list in late Sept./early October.
If you want to know my availability at PPE for a free session and you’re not already on my mailing list, you can join here.
Next week I’m headed to Los Angeles to attend the 2nd annual Paris Photo LA fine art photo exhibition which is being held April 25-27th. I was amazed last year at its inaugural exhibition at the depth and breadth of the work shown. Can’t wait to go again. Once again, it’s being held at the same great venue: Paramount Studios on Melrose.
Concurrent with Paris Photo LA there’s another and brand new fine art photo exhibition: Photo Independent. This show will feature photographers not currently represented by galleries; the current exhibitor list is filled primarily with California-based artists. The exhibition is being held nearby at Raleigh Studios.
I’ll be curious to see how the quality of the work compares at the two shows. The number of people inhabiting the professional photography universe has exploded exponentially in every direction– both those seeking commercial and editorial assignments and those seeking to be exhibited. I’m very curious to see what percentage of work will be truly inspirational and move the fine art photography world forward.
After my full weekend of seeing great fine art photography, I head directly to Palm Springs to once again be one of the PSPF faculty doing portfolio reviews at the 9th annual Palm Springs Photo Fest. Both fine art and commercial photographers attend the PSPF as the reviewers are from both worlds of photography.